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The Key Stats

Drilling24h Front 24h Rear
Options B12=black decal 12mm W12= white decal 12mm BQR= black decal quick release WQR= white decal quick release
SpokesSapim CX-Ray Front D-Light Rear
StyleHookless Clincher disc
Type11 speed Shimano
weight1470g +/- 15g
Tire type Hookless Clincher
Tire Size 700c
Tubeless ready Yes
Rim Construction Moulded carbon 
Material UD Carbon Fiber
Weight 1470g +/- 15g
Internal rim width 21.3mm
External rim width 26.6mm
Rim Height 30mm
Max tire pressure Refer to tire pressure guide
Freehub body Chris King
Hub bearings Chris King
Spokes front Sapim CX-Ray
Spokes rear Sapim D-Light
Spoke drilling front 24h
Spoke drilling rear 24h 
Lacing pattern front 2 cross
Lacing pattern rear  2 cross


Hand-built in the UK. We’ll build you a Forza-C wheelset complete and ready to ride. Enjoy a ≈1470 gram wheelset built with 24h drilling front and rear, with Chris King hubs, Sapim CX-Ray spokes in front, Sapim D-Light spokes in back, laced two-cross to optimize strength and low weight. 12mm front and 12mm x 142 rear or QR options.

Chris King is respected as one of the most beautifully engineered and durable hubs available, we are proud to be able to offer their hubs built into our wheels 

“You can feel the handbuild quality running straight through, giving such a nice feedback from the road.” – Zoe Backstedt

Our Forza-C rims are the heart of this wheelset, and they are optimized specifically around tubeless tires. The inner width of 21 mm provides for more air volume (comfort) and improves tire profile (control). The asymmetric profile provides for good spoke tension when lacing to offset hub flanges. These rims are the result of a clean sheet design that brings our best thinking to the table on what a rim should be.

Do you need a dynamo hub? We offer the same wheelset with a dynamo front hub. Click here for details.

NOTE: The Forza-C rim is designed for with tubeless specific tires only 

700 x 25 max pressure 100psi (6.9bar)

700 x 28 max pressure 90psi (6.2bar) 

700 x 30 max pressure 85psi (5.9bar)

We recommend you allow a sliding scale for tire pressures. As a general rule, the wider the tire is (more air volume) the less air pressure you’ll need to achieve a fast but compliant ride. Experiment with tire size and air pressures to work out the best combination of volume and pressure for your intended terrain and overall riding style. Air pressure recommendations from the tire manufacturers are a good starting point but should not exceed 105psi for this rim.

The Forza-C features a hookless, tubeless ready rim bed. As such, tires will require a firm grip to install but will go on by hand with the proper technique. Once installed, the bead should be snug on the rim. If you feel the tire is ‘too loose ‘do not use it and find another type or brand to obtain the proper interface between tire and rim for a safe fit and reliable seal.